Dual Enrollment is a powerful recruiting tool

Two separate articles this week talked about the pressure on admissions officials to maintain enrollment, increasing concern at more colleges about the ability to maintain enrollment levels, and general angst about attracting qualified students who will actually enroll in the college.



We’re all aware that dual enrollment has been repeatedly proven to increase college enrollment in a number of ways–higher initial enrollment rates, higher percentage of students who return for their second year, higher completion rates. shown to

But it’s also worth noting the specific value of dual enrollment as a recruiting tool. Here’s one of many data points from published research:

In 2003-2004, 71% of Running Start students continued their studies at the same community college where they had participated in Running Start after High School graduation. (from The College Ladder: Linking Secondary and Postsecondary Education for Success for All Students, American Youth Policy Forum, p. 31)


Something to share with your admissions director when the budget process rolls around.

US News posits benefits of online courses for high school students

An article in the online edition of US News and World Reports cites four potential benefits of allowing high school students to take college courses online: reducing college costs, assessing college readiness, providing access to more challenging material, and making an impression on college admission officers.

The full article can be found at:


VA Senator Tim Kaine Supports Dual Enrollment

From a press release issued by VA Senator Tim Kaine

U.S. Sen. Tim Kaine co-sponsored the Supporting College Access and Success Through Dual Enrollment Act, a bill aiming to help college-bound students save money by earning college credits in high school. Kaine has a history of supporting dual enrollment programs as a means of decreasing the expense of college.

The Supporting College Access and Success Through Dual Enrollment Act would give money to states in order to expand dual enrollment programs that would allow high school studentsto take college-level classes and earn credit towards both high school and college. According to US News, dual enrollment programs have many benefits, including reduction of costs. In Kaine’s home state of Virginia, more than 28,000 high school students already participate in dual enrollment programs.

“This legislation expands opportunities for students to get a head start on their college education and opens doors for families who didn’t think higher education was a realistic option,” Kaine said, “The rising costs of college and burden of student loan debt are hurting students long after graduation and we must start taking meaningful steps to make higher education more affordable for American families.”

The Supporting College Access and Success Through Dual Enrollment Act has been endorsed by the American Association of State Colleges and Universities, the American Association of Community Colleges, the National Association of Independent Colleges and Universities and the National Association of College Admissions Counselors.


Associate Degree Improves Likelihood of Earning Bachelor’s

According to an article by Davis Jenkins, Senior Research Associate at the Community College Research Center, students should attain an Associate’s Degree before transferring to another college to obtain a Bachelor’s Degree. Jenkins’ recommendation is supported by a study from the Community College Research Center (CCRC) which reported that students were 77 percent more likely to finish their Bachelor’s if they had first obtained an Associate’s.

Dual enrollment is an increasingly viable way for students to complete most or all of an associate degree while still in high school. This research provides further evidence of the educational benefits when colleges proactively inform students and parents about their dual enrollment options and make it as easy as possible for them to participate.

Source: http://completionbydesign.org/blog/why-get-an-associate-degree-when-i-want-a-bachelor’s, May 5, 2014